Octopus Media represents a roster of UK commercial Directors and DOP’s who can bring along their creative flair to the Chinese advertising industry in China. These directors have a wide range of creative skills ranging from food & drink products, to fashion, fast cars and sports. Let us know what tickles your fancy and we will make it work for you.


Niall Downing – After documentary making experience at the BBC Niall moved to TalkBack productions writing and directing his first long -form show, Grand Designs which was Bafta nominated. After a period of directing comedy shows in the UK he began directing commercials. He has created campaigns for clients including Harrod’s, Sainsbury’s, PokerStars, Santander, Hovis and Toyota. His work has been awarded by D&AD, BTAA and the Creative Circle among others.

Jamie Crawford – is a writer and director of drama, documentaries and commercials. From shortform to feature length he works for clients worldwide on projects of all shapes and sizes. Before settling into life behind the camera, he worked as a Reuters news correspondent in Rome, a travel journalist and photographer, and then a BAFTA-winning television presenter. Recent projects have included commercial work for Jaguar and Land Rover.

Guy Hawkins –

Nic Auerbach – Nic Auerbach is an established commercials director and has worked with many top brands such
as Pepsi, Agent Provocateur and Emirates Airlines. He has also directed several features including
The Big I Am, and most recently The Contract.


Directors Of Photography
If you already have a director and would like a touch of the west to add that bit more flavour to your
Chinese commercials then please have a look at the DOP’s we represent below. They each have
their own unique abilities to provide their talents from the Western front.

Baz Irvine – as well as shooting commercials on products for L’Oreal, LG, Heineken and Playstation, Baz has worked on several feature films including Mr. Bean’s Holiday and shot Six Shooter, directed by Martin McDonagh which went on to twin the Oscar for Best Short Film in 2006.

Simon Paul

Robert Shacklady